Let’s Make an Impact: Help Millennials Make Better Financial Decisions

On January 31st, Decision Fish led a lively session on how to Help Millennials Make Better Financial Decisions as part of Impact Hub NYC’s 100 Days of Impact program. 100 Days of Impact is intended to figure out what we can do as a community to address concerns and make an impact in an era of fear, uncertainty and doubt. We recommend that our readers in New York City participate in future workshops.

Planning for an Uncertain Future

All of this is even before the uncertainty under Trump’s administration. How will this administration’s proposed changes affect the outcome for Millennials who are already struggling? The goal of our workshop was to provide millennials tools they can use to make wise financial decisions, as well as to ease concerns about the uncertainty and to uncover hidden opportunities.

Given that we were only ten days into the new administration, uncertainty around these changes are rather high. Questions abound, such as as whether the Fiduciary Rule, signed in June 2016 to protect consumers from conflict in retirement planning, will be upheld or if the Consumer Financial Protection Bureau, which protects consumers from abusive practices and provides tools for making smart financial decisions, will continue to be funded.

We began by discussing how uncertainty about a variety of potential changes in financial regulations is universally high and then drilled down to specific concerns of the millennial generation. Workshop attendees were predominantly millennials, with a few Generation Xers.

Key financial challenges that millennials face with respect to debt, saving, spending and planning include the following:

  • Student loan debt totals $1.4 Trillion in the US; and it’s still rising.
  • Mistrust is high; between “alternative facts” and the fear of financial firms profiting off our ignorance, how do we know who to trust?
  • Low signal to noise ratio; an abundance of information, while helpful can be overwhelming.
  • Obamacare may get repealed; will we be able to afford healthcare?
  • Unemployment is low now, but will proposed deregulation help or harm future job security?

In addition to these external challenges, cognitive bias is a challenge that comes from within. We discussed some of the cognitive biases that get in the way of making sound financial decisions. Fear of uncertainty, of missing out on a good deal, of being exposed to our peers as financial novices, present bias, choice/information overload, inattention and procrastination were all concerns that workshop attendees brought up.

Framing the Decision-Making Process

OODA Framework, Developed by Col. John Boyd of the US Air Force
OODA Framework, Developed by Col. John Boyd of the US Air Force

In the OODA Loop framework, it is assumed that circumstances and interactions result directly from actions of adversaries, but they can often be circumvented by the habits and biases of an individual that prevent the actor from considering new and changing information. Without adequately processing the feedback, we may jump from directly from observation to action to our detriment.

As we discussed the Challenges, Characters and Components of the financial decision-making landscape, we drew a chart to come up with the Characteristics of a good outcome. These Four Cs are shown in the image below.

4Cs of financial security for Millennials
4Cs of financial security for Millennials

Components of financial decisions for Millennials include savings, student loans, literacy training, credit cards and prepaid cards, a budget and nudges, or the defaults settings and reminders that affect our actions. There may be many more components, each affected by its own set of constraints and opportunities.

Characteristics of a desired outcome include a secure retirement, productivity-enabling technologies, automated actions, financial literacy and awareness, the ability to track expenses and a growing preference among Millennials for experiences over material goods. Someone mentioned robo-advisors as an example of a helpful technology, but that may be concerning if the underlying algorithms are not transparent or understood well by the user.

Challenges, discussed above, include debt, mistrust, “alternative facts” or noise and misinformation, uncertainty around the future of healthcare, choice overload and cognitive biases.

Characters include all of the individuals and entities involved in helping make a financial decision. These include the individual making a decision, lenders, bursars, insurers, advisors, brokers, parents and other people who have been there, as well as organizations like the CFPB and the Trump Administration.

At one point an attendee added a fifth C: Catastrophes on the horizon. These additional challenges highlight concerns about uncertain future outcomes and led to a lively discussion of the fears Millennials have about external factors over which they may not have control: loss of healthcare, loss of financial protections, the potential institution of a national austerity budget or even war.

What Can We Do Today?

Checklist for improving Millennial's financial decision-making
Checklist for improving Millennial's financial decision-making
  1. Financial Education: Create formal programs and apps to educate people about financial decision-making. (Shameless plug for Decision Fish app here)
  2. Community Programs: Get financial education into community centers, high schools, libraries, immigration and language centers and other community organizations.
  3. Create and promote tools such as those provided by the Consumer Financial Protection Bureau. Protect and monitor the availability of CFPB tools and archive them in case the bureau is defunded.
  4. Discuss finances with friends to create a comfort level around what we know and don’t know about money.
  5. Create a “financial GPS” to monitor and inform people about their daily spending habits.
  6. Develop a guide for student debt that addresses present bias, or the tendency to prioritize near term gains over long term security.
  7. Encourage your company to set up a student loan forgiveness program.
  8. Set up a daily bank balance reminder.
  9. Start guidance early: teach financial literacy in high school or even earlier.
  10. Sign up for automated savings where available.
  11. Invest in social lending programs, like Kiva, to give underserved borrowers a leg up.

Of these ideas, workshop attendees felt the most effective way to make an immediate impact was to talk to their friends about what they learned, and to be alert for possible changes to Federal financial regulations. Keeping each other informed, sharing new apps and resources and asking honest questions is a way for Millennials to manage the doubt and insecurity around their financial futures. Knowing that we are not alone is a good lesson to take away from our activity.

Written by Noreen Whysel

Decision Fish is Hiring!

Sign up for updates or to try our our app prototype.

Learn More

Learn about tools for framing observations and actions, sourced from Dave Gray’s Gamestorming exercises:

The 4 Cs: http://www.designgames.com.au/4cs/

Create a matrix of Components, Challenges, Characters involved in decision-making and the Characteristics of a good outcome.

Actions for Retrospectives: http://gamestorming.com/games-for-any-meeting/actions-for-retrospectives/

Similar to 4Cs, Actions for Retrospectives helps you review past events or decisions and create future actions.

Spectrum Mapping: http://gamestorming.com/games-for-decision-making/spectrum-mapping/

Prioritize ideas along a team-defined scale.

Impact and Effort Matrix: http://gamestorming.com/games-for-decision-making/impact-effort-matrix-2/

Frame a goal in terms of a “What to do” or “What we need” question and prioritize outcomes by highest impact and least effort.

Impact Hub NYC interviews Decision Fish (with apologies for the 90 degree tilt — we will update if Impact Hub uploads a corrected video) https://www.facebook.com/impacthubnyc/videos/1562798330401295

Co-Founder @DecisionFish, Advisor @Mucktracker, Researcher @Me2BAlliance and @KantaraFIRE, Adjunct Lecturer @CityTechCOMD, IA/UX/Researcher, MSLIS